10 Reasons Why Mineral Makeup is The New Goldmine for The Cosmetics Industry
Discover why mineral makeup is making a lot of money for the cosmetics manufacturers. Find out the secret behind it’s popularity and success.
There’s a huge demand for natural products in the market, and industries allocate a good portion of their profit on research. People are now shifting to organic products from vegetables to natural remedies, and even with skincare products.

Mineral Makeup is the best natural skincare product in the market today, and is fast gaining popularity. The sales of these products keep on growing by 8 percent in the past two years. Extensive research, study and analysis revealed the secret behind this ancient makeup, and the results overwhelmed the cosmetics industry. It made its debut to the world of cosmetics in the 1970s with Sephora, Jane Iredale, Bare Minerals, Sheer Cover, and Pur Minerals as its pioneers.
Here are 10 reasons why mineral makeup is making a lot of money for the cosmetics industry:
1. Trends on living a healthy lifestyle drive people to go natural by using products with natural ingredients, and less chemical additives;
2. The ingredients of mineral makeup all came from nature like zinc, iron oxides, mica, titanium dioxide, and inorganic pigments like ultramarine pigments;
3. These minerals are found to have natural healing properties like sun protection, anti-inflammatory, draws impurities from the skin without removing natural oils, absorbs fats from the skin, refines pores and helps clear up breakouts;
4. It’s the only chemical-free option in the area of makeup and is suitable for all skin conditions and skin type;
5. The only “natural” non-comedogenic and hypoallergenic cosmetics in the market that’s best for oily and sensitive skin;
6. It gives an exceptional coverage with out feeling heavy and evens out skin tone;
7. It has heat-absorbing capacity that doesn’t make your face look saggy, leathery and wrinkled;
8. Protects the skin from aging and cancer-causing UVA and UVB rays;
9. Keeps the skin hydrated all day, and
10. It doesn’t contain potentially harmful chemicals like talc, perfumes, parabens, dyes and lanolin.
Well-known cosmetic companies and even those new to the business are discovering a big market with a huge demand on this makeup. Branded mineral cosmetics don’t differ much from those unknown brands because the process of making them is the same, and the ingredients are the same. Even stay-at-home moms can formulate their own mineral makeup at home, and start their own business. The wonderful opportunity with mineral make up is far from being over, and would stay for a longer time as more and more women shifts to products that’s best for their health and body.
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November 2nd, 2009 at 2:10 pm
Another great article! Thanks for the share!
November 3rd, 2009 at 8:21 am
Hi Alma thanks sa comment…
November 9th, 2009 at 1:45 am
Good information! Yes, there are many advantages of mineral makeup than the traditional makeup.